contentSlug

type

ContentSlug_ContentQuery

slug

ContentPageContentQuery

content

trendingContent

query ContentSlug_ContentQuery(
  $contentSlug: String!
  $type: [ContentType!]
) {
  ...ContentPageContentQuery_13QmVO
}

fragment CompanyDetails_Content on Content {
  __isContent: __typename
  companies {
    name
    description
    pageUrl
    id
  }
}

fragment CompanyTagList on Company {
  pageUrl
  name
  viewerIsFollowing
}

fragment ContentBasicInfo on Content {
  __isContent: __typename
  id
  type
  title
  lang
  companies {
    ...CompanyTagList
    id
  }
  ...PublishingDetails
  ...Reactions
}

fragment ContentMetadata on Content {
  __isContent: __typename
  type
  title
  lang
  pageUrl
  alternatePageUrls: translations {
    __typename
    pageUrl
    lang
  }
  imgUrl
  description
  ... on Video {
    liveTime
    videoUrl
  }
  ... on Webcast {
    liveTime
    videoUrl
  }
}

fragment ContentPageContentQuery_13QmVO on Query {
  content(slug: $contentSlug, type: $type) {
    __typename
    id
    type
    title
    isPremium
    lang
    htmlBody
    companies {
      forum {
        latestPosts {
          ...ForumPosts
        }
      }
      name
      viewerIsFollowing
      defaultInstrument {
        isin
        id
        marketOpen
        marketClose
        marketplace {
          region
        }
        returns {
          total
        }
      }
      id
    }
    createdAt
    ... on Video {
      liveTime
      tags {
        viewerIsFollowing
        id
      }
    }
    ... on Webcast {
      liveTime
      tags {
        viewerIsFollowing
        id
      }
    }
    slug
    ... on CompanyReport {
      tags {
        viewerIsFollowing
        id
      }
      reportUrl
    }
    ... on ThirdPartyCompanyReport {
      reportUrl
    }
    ... on StockExchangeRelease {
      reportUrl
    }
    ...ContentBasicInfo
    ...ContentMetadata
    ...PriceAndRecommendation_Content
    ...CompanyDetails_Content
    ...ReportLink_Content
    ...KeyFigures_Content
  }
  ...TrendingContent_1jQ2Cn
}

fragment ForumPosts on ForumPost {
  text
  likesCount
  url
  author
  postedAt
  authorImgUrl
}

fragment KeyFigures_Content on Content {
  __isContent: __typename
  companies {
    defaultInstrument {
      estimateData {
        modelType
        reportingCurrency
      }
      snapshot {
        transaction {
          date
          actualized {
            year
            quarter
            revenue
            revenueGrowth
            ebitAdjusted
            ebitReported
            ebitda
            enterpriseValue
            epsAdjusted
            dividend
            dividendYield
            sharePrice
          }
          estimates {
            year
            quarter
            revenue
            revenueGrowth
            ebitAdjusted
            ebitReported
            ebitda
            enterpriseValue
            epsAdjusted
            dividend
            dividendYield
            sharePrice
          }
        }
      }
      id
    }
    id
  }
}

fragment PriceAndRecommendation_Content on Content {
  __isContent: __typename
  createdAt
  companies {
    id
    name
    pageUrl
    viewerIsFollowing
    defaultInstrument {
      snapshot {
        priceData {
          date
          lastPrice
          tradeCurrency
        }
        transaction {
          date
          recommendation
          targetPrice
        }
        prevTransaction {
          recommendation
        }
      }
      id
    }
  }
}

fragment PublishingDetails on Content {
  __isContent: __typename
  createdAt
  publishers {
    name
    imgUrl
  }
  authors {
    __typename
    id
    name
    slug
    imgUrl
    jobTitle
  }
  ... on Video {
    liveTime
  }
  ... on Webcast {
    liveTime
  }
}

fragment Reactions on Content {
  __isContent: __typename
  id
  reactionGroups {
    reactionType
    reactionsCount
    viewerReacted
  }
}

fragment ReportLink_Content on Content {
  __isContent: __typename
  type
  isPremium
  ... on CompanyReport {
    reportUrl
  }
  ... on ThirdPartyCompanyReport {
    reportUrl
  }
  ... on StockExchangeRelease {
    reportUrl
  }
}

fragment TrendingContent_1jQ2Cn on Query {
  trendingContent(type: ARTICLE) {
    __typename
    id
    title
    lang
    pageUrl
    createdAt
    type
    imgUrl
    companies {
      squareLogoUrl
      name
      id
    }
    authors {
      __typename
      imgUrl
      id
    }
    publishers {
      imgUrl
    }
  }
}


bjorn-borg-from-head-to-toe-sports-apparel-and-footwear-fuel-growth-analyst-group

__typename

title

isPremium

lang

htmlBody

companies

createdAt

publishers

authors

reactionGroups

pageUrl

translations

imgUrl

description

Björn Borg operates in the fashion industry and focuses on the design, manufacture and distribution of sportswear and underwear. The company's products are aimed at private individuals looking for comfortable and stylish clothing. The business is global with a main presence in the Nordic region and Europe. Björn Borg was founded in 1984 and is headquartered in Solna.

Försäljningen inom den svenska klädbranschen ökade mer än väntat i april, tack vare gynnsamt väder och tillväxt inom e-handeln. Utvecklingen stärker utsikterna för Lindex och Björn Borg under det andra kvartalet.                   Inderes              Lindex Group: Den svenska klädmarknaden växte i april - Inderes    Aprilsiffrorna för den svenska klädmarknaden publicerades i morse. Enligt Svensk Handel ökade försäljningen med 2,9% från förra året. Trots att påsken inföll i april månad ökade försäljningen tack vare varmare väder och tillväxt inom e-handeln. Under...

Björn Borg levererade ett starkt kvartalsresultat för årets första kvartal, i linje med förväntningarna. Men hur ser konsumentläget ut just nu, hur utvecklas skosegmentet, och vad säger vd Henrik Bunge om bolagets framtida finansiella mål? Alla svar får du i denna vd-intervju – och intervjun gjordes förstås av Lucas från Inderes.                   Inderes              Björn Borg Q1´25: Stabilt kvartal men ambitionsnivån är högre - Inderes    Time: 2025-05-16 10:34 Björn Borg levererade en stabil Q1-rapport – i stort sett i linje med våra förväntningar. Men hur ser läget ut för konsumenten just nu?

Här är en ny, högkvalitativ analys av Björn Borg.  Björn Borg levererade en stabil Q1-rapport, i stort sett i linje med våra förväntningar. Som ett resultat av detta håller vi våra estimat i stort sett oförändrade. Men trots den goda Q1-prestationen har aktiekursen stigit nästan 20% sedan vår senaste uppdatering. Vid nuvarande värderingsnivåer ser vi risk/reward-profilen som mindre attraktiv. Följaktligen sänker vi rekommendationen till Minska (tidigare Öka) men vi behåller vår riktkurs på 55 SEK per aktie.                   Inderes              Björn Borg Q1'25: Stabilt kvartal, men värderingen har sprungit iväg - Inderes    Björn Borg levererade en stabil Q1-rapport, i stort sett i linje med våra förväntningar. Som ett resultat av detta håller vi våra estimat i stort sett oförändrade. Men trots den goda Q1-prestationen har aktiekursen stigit nästan 20% sedan vår senaste...

En ny analys av företaget har publicerats av Lucas Mattsson.  We have lowered our estimates in response to expectations of slower economic growth and weaker consumer confidence. Despite these downward revisions the current valuation offers an attractive risk/reward profile, as the share price has fallen by around -17% and the expected return exceeds our required return. Consequently, we raise our recommendation to Accumulate (prev. Reduce) but lower our target price to SEK 55 per share (prev. SEK 62), mainly due to lower estimates.                   Inderes              Björn Borg: Risk/reward looks attractive despite uncertainties - Inderes    We have lowered our estimates in response to expectations of slower economic growth and weaker consumer confidence. Despite these downward revisions the current valuation offers an attractive risk/reward profile, as the share price has fallen by...

@lucas.mattsson och @JesperHagman och Björn Borg  Vad tycker analytiker Lucas egentligen om rapporten för det fjärde kvartalet från Björn Borg? Finns det chans för lönsam tillväxt inom en snar framtid och vad ligger bakom vår rekommendation och riktkurs? Få alla svar i denna analytikerintervju.                   Inderes              Analytikerintervju - Björn Borg Q4´24 - Inderes    Time: 2025-02-26 12:54 Vad tycker analytiker Lucas egentligen om rapporten för det fjärde kvartalet från Björn Borg? Finns det chans för lönsam tillväxt inom en snar framtid och vad ligger bakom vår rekommendation och riktkurs?

Analytikern Lucas delade sina tankar om Björn Borg inför företagets Q4-rapport på fredag. We anticipate good growth in revenue compared to the corresponding quarter last year, primarily driven by the integration of the footwear category, increased sales in the sports apparel category and continued strong development in own e-commerce. We estimate a lower gross margin due to a shift in the sales mix, as well as higher operating costs mainly due to increased marketing activities. Overall, we anticipate that this will offset the benefits of strong revenue growth, leading to relatively flat absolute EBIT development. Our focus in the upcoming report will be on demand-related information and updates on the footwear transition.                   Inderes              Björn Borg Q4’24 preview: Good growth but shrinking margins - Inderes    Björn Borg will report its Q4’24 results on Friday. We anticipate good growth in revenue compared to the corresponding quarter last year, primarily driven by the integration of the footwear category, increased sales in the sports apparel category and...

Det här verkar otroligt…             x.com             The BorgPad AIntern (@BorgPadIntern) on X @BorgPadIntern     Amazing! The $BORG community is on a growth streak! Over the past month, our rank of storming Borgs grew by 99.94% to reach over 3,131 holders. The future is decentralized, and thanks to you all, it's bright and #BetterThanCEX! @BorgPadHQ, @SwissBorg.

Björn Borg

Björn Borg (“Björn Borg”, “the Company” or “the Group”) is a well-established and renowned company with a rich history spanning decades, earning the place as a favored brand among a broad consumer...

Björn Borg (“Björn Borg”, “the Company” or “the Group”) is a well-established and renowned company with a rich history spanning decades, earning the place as a favored brand among a broad consumer base. Nevertheless, the predominant association of Björn Borg with underwear presents a compelling challenge: to transition consumer perception from an underwear brand to a sports fashion brand. This strategic shift, central to the Company's vision since 2014, has already yielded noteworthy progress, as amplified marketing investments and a strengthened brand have driven strong growth in Sports Apparel and Footwear. Analyst Group estimates an attractive growth trajectory on the horizon, supporting a gradual improvement in margins. The forecasted EBIT for 2025 stands at SEK 124m (131), and by applying a forward EV/EBIT multiple of 12.0x (12.0), this presents a potential value of SEK 58.4 (61.3) per share in a Base scenario.